Using Failure as Fuel and Rewriting Your Money Story with Emily Williams

What if the moments that feel like failure are actually the doorway to your next level?

In this week’s episode of The Create! Podcast, I had the honor of sitting down with Emily Williams, founder of I Heart My Life, money mindset mentor, and one of the women who completely transformed the way I think about success and abundance.

Emily and I first connected almost a decade ago, when I was still working a day job and dreaming of becoming a full-time artist. Her work helped me shift from scarcity and self-doubt into belief and action, which ultimately led me to the creative life I live today.

From Breakdown to Breakthrough

In our conversation, Emily shares how her own quarter-life crisis led her to create a multi-million-dollar brand and how trusting her intuition became the foundation for everything that followed.

We talk about the power of following desire, developing self-trust, and learning to hold your vision steady even when results are not instant. Emily reminds us that "hard doesn't equal bad" and that challenge can be the very thing that expands your capacity for success.

She also opens up about losing $250,000 in her business while six weeks pregnant and how that experience deepened her belief that everything truly happens for us. Her honesty about using failure as fuel is something every artist and creative entrepreneur needs to hear.

Why Artists Need to Heal Their Money Story

So many artists and creatives hold subconscious beliefs that keep them undercharging, overworking, or afraid to take bold leaps. We discuss the energetic side of money, why jealousy can actually be a sign of desire, and how to use it as a compass rather than a source of shame.

Emily’s idea of micro upgrades—small, aligned actions that help you embody your next-level self before external success arrives—offers a practical and inspiring way to start shifting your relationship with abundance right now.

Listen and Take the Next Step

If you have ever struggled with money blocks, fear of failure, or self-doubt about your creative path, this episode will remind you what is possible.

🎧 Listen now on Apple, Spotify, or wherever you get your podcasts.
💗 Explore your own money story and begin building abundance from the inside out with my program, The Art of Money for Creatives.

This program was inspired by the same principles that changed my life when I first discovered Emily’s work. It is designed to help you release fear, rewrite your story, and create from overflow.

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