Faith Over Fear: Creating Immersive Art Installations in the UK and Marrakesh with Amy Griffith

Podcast

Dec 1

Have you ever felt a creative pull so strong it led you to a different continent?

In this week’s episode of The Create! Podcast, we are welcoming back a true creative visionary: Amy Griffith. You likely know Amy as the mastermind behind the world-famous Eaton House Studio—the iconic pink mansion in the UK that has hosted celebrities, high-fashion shoots, and parties that dreams are made of.

But today, we are talking about a completely different kind of magic. After years of success in the UK, Amy followed a serendipitous intuitive nudging to Marrakesh, Morocco, where she is currently building her second immersive art installation: The Star Seed House.

This episode is a masterclass in trusting your gut, navigating the messy middle of massive projects, and letting faith be louder than fear.

From Essex Pink to Marrakesh Magic

For Amy, the move to Marrakesh wasn't calculated on a spreadsheet; it was a soul decision. After visiting the city for a birthday trip, she fell in love with the ancient craftsmanship and the "anything is possible" creative energy of the Medina.

"I feel like every house has a soul... It’s not necessarily what it looks like, but it’s how it’s going to make people feel." — Amy Griffith

Renovating in the Medina, however, is a far cry from the UK. Amy shares incredible behind-the-scenes details of the process, including the fact that the streets are too narrow for cars, meaning all building materials—for a massive renovation—must be transported by donkey. This slower, more intentional pace has taught her deep lessons about patience and devotion to the craft.

"Let Your Faith Be Stronger Than Your Fear"

One of the most powerful moments in the episode is when Amy discusses the motto she actually painted on the wall of her new project: Let your faith be stronger than your fear.

undertaking a multi-year, self-funded art installation is terrifying. Amy opens up about the financial and emotional realities of such a huge vision. Her advice for artists? Diversify.

Amy emphasizes the importance of having income streams that don't drain your creative battery. By planning parties and doing product development, she buys herself the freedom to create her art without the desperate pressure of needing it to pay every single bill immediately.

The Sensory Architect

We also dive into neuroscience and the creative brain. Amy reveals that she has a photographic memory and a unique "sensory filing system." When she designs a room, she doesn't just see the furniture; she experiences the smell, the vibe, and the emotion of the space before it even exists.

In this episode, we cover:

The origin story of The Star Seed House and its spiritual roots.
Navigating setbacks: How the pandemic grounded Amy in Morocco and changed her plans for the better.
Practical advice for funding long-term creative dreams.
The spiritual shift: How the daily call to prayer and the ancient history of Marrakesh have influenced her art practice.

Listen to the Episode

If you are currently standing on the edge of a big creative leap, this conversation is the sign you’ve been waiting for. Amy’s energy is grounding, inspiring, and a beautiful reminder that the process is just as important as the destination.

About Amy Griffith

Amy Griffith is an artist, creative director, and the founder of Eaton House Studio and The Star Seed House. She is known for her immersive, emotionally resonant interior art installations. She is currently preparing to launch a curated shop in Marrakesh featuring vintage caftans and natural perfumes.

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